The media and telecom industry spans broadcasting, publishing, digital media, telecommunications infrastructure, and mobile services. Market research explores consumer trends in content consumption, streaming, OTT platforms, and the rollout of 5G and fiber networks. Analysts assess advertising models, subscription revenue, regulatory shifts, and media convergence. With increasing demand for on-demand content, high-speed connectivity, and immersive experiences like AR/VR, companies need insights into audience segmentation, content monetization, and technology integration.