In recent years, global mergers and acquisitions have shattered records. From a staggering USD 3.4 Trillion in 2024 to an increase by 12% to a steeper still USD 4.8 Trillion in 2025.
Even with such record-breaking performance by the industry, nearly 40% of M&A transactions underperformed due to a lack of competitive intelligence. The key to success lies in leveraging deeper, more actionable insights to guide strategic decisions.
How Conventional Competitive Intelligence Methods Fail
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Decline in Cross-Border Deal Priorities:
Conventional cross-border competitive assessments failed to adapt swiftly enough to the modern geopolitical and economic landscape, leaving decision makers with outdated or incomplete intelligence, insufficient to make high-value decisions.
Leading to a 12 percentage-point decline in cross-border deal-making priority.
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Inefficiency of Siloed Data and AI Tools:
Conventional competitive intelligence frameworks failed to produce the high quality datasets required to support reliable AI-enabled predictive analytics and scenario modelling needed for complex deals.
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Challenges with Benchmarking in Megadeals:
M&A deals in 2025 actively concentrated on deals above $5 billion. This proved a challenge for traditional comparables and market mapping techniques, which struggled to provide relevant insights for these large strategic acquisitions.
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Inaccurate Sector Analysis for Dynamic Industries:
In December 2025, technology deal value jumped by 89% for the US yet volume deline proved that static competitive intelligence frameworks could not anticipate rapid shifts in competitor focus and deal instensity, leading to mispriced risk assessments.
Nexdigm’s methods and approaches for deeper Competitive Insights
Nexdigm’s multi-pronged approach for dealing with the shortcomings of the conventional approach to gathering competitive intelligence.
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Real-time Data Integration:
We ensure real-time data is gathered and consolidated from multiple sources to stay ahead of market shifts and to identify opportunities faster. Thereby aiding decision making based on the latest information possible.
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AI-Powered Competitive Analytics:
By using AI to automate data consolidation and analysis, we help identify potential risks and opportunities earlier in the deal process. By augmenting AI into the decision process, we ensure smarter, data-driven decisions.
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Comprehensive Market Mapping:
Our dynamic and comprehensive market mapping helps businesses better identify the strengths and weaknesses of their competitors. Our methods help in identifying gaps in the market and marking pricing targets more accurately.
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Cross-Disciplinary Collaboration:
We involve teams across different functions to gather diverse perspectives, leading to more well-rounded analyses and ensuring all perspectives are considered before making critical decisions.
Nexdigm combines these solutions into a unified approach, streamlining competitive intelligence gathering for more informed, strategic decision-making.
Key Benefits of Nexdigm’s Competitive Intelligence Approach in M&A
- Faster Deal Evaluation: Nexdigm’s competitive intelligence tools enable quicker evaluation of potential acquisitions. We reduce the time spent on initial screenings and accelerate decision making.
- Improved Risk Management: Real-time data integration and analysis help identify and evaluate potential threats before they materialize, allowing for mitigation policies to be formed and implemented earlier.
- Enhanced Strategic Alignment: Nexdigm’s intelligence helps companies identify and evaluate acquisitions that best complement their existing operations and strategic objectives, allowing for a more aligned decision and ensuring the deals create lasting value.
- Stronger Post-Merger Integration: Accurately identifying the alignment between acquired companies helps understand market trends and competitor movements. This leads to better integration post-acquisition and quicker realisation of benefits from the deal.
Nexdigm Case
A senior executive at a leading firm, wanted to speed up his company’s M&A process while reducing the risks of outdated market data. With deals often taking over six months to finalize, they turned to Nexdigm for a solution. By integrating our real-time competitive intelligence and AI-driven analytics, he was able to identify high-value targets 40% faster, ultimately completing a major acquisition in just three months, surpassing expectations and positioning the company ahead of its competitors.
To take the next step, simply visit our Request a Consultation page and share your requirements with us.
Harsh Mittal
+91-8422857704