Fragrances include perfumes, body mists, and scented products for personal or home use. Market research examines olfactory trends, regional scent preferences, and packaging innovations. With a growing demand for niche and clean-label scents, brands require insights into consumer behavior, influencer marketing, and luxury vs. mass market dynamics.
Market Size, Revenue, Share, Major Players, Segmentation, and Future Outlook Across Key Sectors Base Year : 2024
Base Year: 2024